empfohlenes Vorwissen

Students should have a fundamental knowledge of business administration and information systems as taught in the introductory courses.

Abstract

This tutorial will extend and deepen the contents of the lecture. Students are given the opportunity to broaden their knowledge of the consulting business and to practice basic consulting skills. Additionally, students will learn relevant consulting methods and soft skills. For example, students learn methods for effective problem structuring and solving, issue analysis techniques and best practices for preparing/visualizing ideas effectively for management presentations. The students also receive consulting case studies that cover the course contents. Based on the case studies, groups of students draw up a management proposal on how to further develop the discussed companies. In the end, the groups' results are presented and discussed in front of the class.

Lehrinhalte

1. Preparing a management proposal
2. Planning an engagement
3. Running an engagement
4. Solving practical consulting problems
5. Effective communication and presentation
6. Establishing lasting client relationships

Literaturangaben

• Maister, D. H. (1997). Managing the professional service firm, Free Press.
• Meffert, H. and M. Bruhn (2006). Dienstleistungsmarketing – Grundlagen, Konzepte, Methoden. Wiesbaden.
• Weiss, A. (2011). The Consulting Bible: Everything You Need to Know to Create and Expand a Seven-figure Consulting Practice, Wiley.

didaktisches Konzept

Team work, case studies, group discussions, presentations, essay writing.

Hörerschaft

• WiInf-Ma-2010 > Wahlpflichtbereich > Wahlpflichtbereich I: Wirtschaftsinformatik > (1st-3rd Fachsemester, Wahlpflicht) Modul "Business & IT Consulting "